Contents prohibited to promote

We do not approve Campaign content that contains the following, either partially or wholly:

Firearms or ammunition

Content must not promote the use, sale or instructions for making of explosives, firearms or ammunition.

Fireworks

Content promoting the use of fireworks shall not be allowed.

Hateful or discriminatory practices

Content will not be accepted if it appears to be, either wholly or partially, offensive in either text or artwork, or if they relate to content of a personal, racial, ethnic, sexual orientation or religious nature.

Deceptive information

Content will not be accepted if it appears to be, either wholly or partially, offensive in either text or artwork, or if they relate to content of a personal, racial, ethnic, sexual orientation or religious nature.

Defamatory content

Content containing defamatory, libelous or slanderous contents are strictly prohibited and we shall be immediately put down without prior intimation to you.

Profanity content

Any content that is profane or vague, including distasteful wording or phrases shall not be approved.

Adult content

Content must not contain any adult-oriented themes or graphics which includes nudity or activities that are sexually proactive. Clothing of men and women must provide good coverage and should not show excessive skin.

Promotion of falsified documents

Content that promotes false degreed, certifications or documents is prohibited to be shown.

Online casinos and gambling portals

Content must not be for the promotion of products or service related to gambling or online casinos including but not limited to multi-level marketing, pyramid and Ponzi schemes.

Pharmaceutical content

Content promoting the use of pharmaceutical products, medical devices or treatments must comply with all the applicable federal and provincial laws, rules and regulations of Pakistan.

Trademarks

We prohibit the advertising of trademark infringing content. Content must not infringe intellectual property (“IP”) rights of others and you will not be allowed to use logos, registered marks or copyrighted material etc. without the prior permission of the concerned person/entity who possesses that IP rights.

Controversial content

Content is deemed to be offensive if the purpose is to bully or intimidate a person, entity or an individual, business or institution.

Online tracking devices

Content must not promote the sale of online tracking devices to spy on or any other devices the purpose of that would be deceptive will be prohibited. Compliance with online privacy regulations and industry standards are strictly followed and it would be your responsibility to ensure compliance thereof. If at any stage, even after the approval of your content, it appears to us that the content is in violation of our policies, we reserve the unfettered right to request the immediate deletion of posted content without serving any prior notice.

Discriminatory content

Content that demeans, degrade, discriminate, or show hate toward a particular race, ethnicity, culture, country, belief, national origin, age, sexual orientation, gender, gender identity or expression, disability, condition, or toward any member of a protected class.

Violence

Content contains fatalities, violence, showing of blood or dismemberment is not allowed.

Alcohol

Content promoting the sale of alcohol or general awareness of alcohol brands will not be approved as it is restricted/prohibited under the applicable laws of Pakistan.

Animal Products

We reserve the right to limit content for animals or animal products. Content for products related to endangered species are prohibited

Dating Services

Content promoting dating or escort services are strictly prohibited and will not be allowed to be posted as part of any campaign.